YouTube Tests A New “Hype” Feature

YouTube’s “Hype” feature lets users boost recent videos, giving them a shot at trending with the week’s top content.

YouTube Tests A New “Hype Feature

YouTube is testing a “Hype” feature that allows the audience to boost the visibility of videos published within the last seven days, increasing their chances of appearing in the rankings with other hyped videos that week.

Hyped videos by talents will help brands expand their reach to a wider audience and drive more interaction.

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