Understand Your YouTube Shorts Performance With New Insights

The new metrics will provide more insight into how viewers find Shorts content, and how they respond to it in-stream.

Understand Your YouTube Shorts Performance With New Insights

Brands can now have a better understanding of how their paid campaign on YouTube Shorts performed in collaboration with influencers through getting an insight into their analytics for content creation.

YouTube is adding new ’Shown in feed’ and ‘Viewed versus swiped away’ for Shorts content. The new metrics will provide more insight into how viewers find Shorts content, and how they respond to it in-stream.

ABOUT BRAND RIPPLR

Brand Ripplr is the region’s number one influencer marketing agency and platform, providing front-to-end strategy, creative and campaign management solutions for influencer marketing campaigns backed by data and analytics. With over 17,000 registered content creators across MENA, Brand Ripplr is relied upon by the world’s leading brands to secure impact and results across social media.

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