Instagram Link Stickers Are Now Available For Everyone
Back in August, Instagram replaced their swipe-up links with link stickers that can be added on stories to direct users to third-party websites, a feature that was only available to select accounts (verified accounts or accounts with 10k+ followers).
In a recent update, Instagram rolled out this feature to all Instagram accounts, making it accessible to all users with any following size. This is a great update that will expand opportunities for brands to collaborate with content creators with various following sizes, and still be able to direct their users to the brand’s shop or landing page, boost sales conversion and measure their campaign ROI and tangible results from the campaign.
Brand Ripplr is the region’s number one influencer marketing agency and platform, providing front-to-end strategy, creative and campaign management solutions for influencer marketing campaigns backed by data and analytics. With over 17,000 registered content creators across MENA, Brand Ripplr is relied upon by the world’s leading brands to secure impact and results across social media.