3 New Features To Level Up Your Shorts Collaborations

YouTube introduces 3 new features for Shorts collaborations – Remix Shorts with Collab, Interactive Stickers, and External links on YouTube Channels.

3 New Features To Level Up Your Shorts Collaborations

  • Remix Shorts with Collab: Creators can record a Short in a side-by-side format with other YouTube or Shorts videos via a split screen format. This is great to amplify a campaign with multiple creators, where they can remix their content together.
  • Interactive Stickers: The new Q&A sticker being tested will allow creators to ask their audience questions and get responses right in the comments. This is great to start a conversation about the brand and strengthen its online community. Creators can take this a step further and reply to interesting comments or questions with the “reply to comments with a Short” feature.
  • External links on YouTube Channels: Creators can now add up to 14 external links to their channel. This is a great tool to maximise brand collaborations, as they can use the links to drive traffic to the brand’s website, product pages or social media channels.

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Brand Ripplr is the region’s number one influencer marketing agency and platform, providing front-to-end strategy, creative and campaign management solutions for influencer marketing campaigns backed by data and analytics. With over 17,000 registered content creators across MENA, Brand Ripplr is relied upon by the world’s leading brands to secure impact and results across social media.

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